From Shelf To Sales

Experts in launching & managing brands in UK retail and beyond.

With years of experience and trusted relationships across the UK's leading retailers, we help brands secure listings, scale sales and thrive in retail.

Our brand partners

We work with the best brands in the industry to bring you quality products

How Spacegoods Went From D2C To Retail Dominance

One of TGFG's most exciting partnerships, Spacegoods continue to reimagine functional supplements.

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Skinny Food Co Launches Into 470+ Morrisons Stores

A huge milestone for the brand and key step in their mission to own the 'better for you' category in retail.

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Vidrate Launches Into WHSmith Travel Stores

Vidrate launch their hydration range into WHSmith Travel, with products now available in key travel hubs.

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Free Soul Launches Into Boots Stores As 1st Retail Listing

Free Soul take their D2C success to major UK retail with TGFG! Now live in Boots stores across the UK.

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Uncover more of the standout launches we've delivered for our House of Brands, and dive into further FMCG insights using the button below.

  • Established Partnerships

    As the Official Supply Partner to major UK retailers, we have the relationships and insights to navigate the retail landscape effectively.

  • End-To-End Management

    From account handling to promotional strategies, our expert retail team manage every detail so you can focus on growing your brand creatively.

  • Our Expert Retail Team

    Our team of retail professionals work as an extension of your business, ensuring seamless execution and measurable results.

Our Services

Comprehensive solutions tailored to your business needs

Account Management

Account Management

Building and maintaining strong relationships with key retailers to ensure smooth operations and strategic alignment.

Stock Management

Stock Management

Ensuring optimal stock levels to avoid gaps in availability, while also minimising any overstocking risks.

Promotional Planning

Promotional Planning

Designing and executing impactful promotions that drive visibility and sales growth for your brand.

Report Meetings

Report Meetings

Regular meetings to give you a clear update of all actions undertaken & discuss the strategy as appropriate.

Data Analysis

Data Analysis

Data & performance analysis, leveraging data insights to inform decisions and continuously optimise performance.

Retail Expansion

Retail Expansion

Our team will work with you to expand your brand into further retail stores, to build your brand presence and availability.

What does Retail Management Include?

Retail management is the end-to-end process of ensuring your brand performs in-store and online. At The Good Food Group, we work closely with retailers to ensure your products are positioned for success, leveraging insights, strategy and operational excellence.

As part of our Account Management packages, we take all the hassle away from our brands, ensuring success from launch and beyond. Our National Account Managers are highly experienced and specialists in the categories we work within.

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Choose the right service for your brand

At The Good Food Group, we offer two services within our retail management. Business Development that covers our outreach to retailers to get your brand listed, and Account Management where we act as your retail team to manage and grow the listing for you.

Business Development

Perfect for brands looking to break into new retail channels, whether that's for the first time or expanding existing distribution.

  • Outreach to buyers and decision makers
  • Opportunity mapping across retail channels
  • Category analysis and market insights
  • Commercial builds and pricing strategy

Account Management

Ideal for brands with existing retail partnerships looking for account support, or the natural next step after our Business Development outreach.

  • Managing your accounts within retailers
  • Sales tracking and performance analysis
  • Negotiate promotional space and visibility
  • List new NPD and product launches

Want to work with our expert team? Get in touch via the below form today!